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Marketing Executive

Marketing Executive 

Background 

Firefly Learning is an award-winning EdTech company used by hundreds of leading schools globally to bring together teachers, students and parents. We recently raised the largest Series A investment in UK EdTech, at £4.5 million – this is an exciting time to join a rapidly growing team and company. 

This is an excellent opportunity for an ambitious person to join a fast growing team and to play a vital role in shaping the future marketing strategy of the business. 

The Role 

Responsibilities would include: 

  • Target campaigns to multiple key segments with the aim to support the sales team in lead generation 
  • Develop and manage content  
  • Work with design and product teams to build campaigns 
  • Measure campaign effectiveness and ROI 
  • Assist, and in some cases, takes ownership of social media marketing activities 
  • Contribute to the content of the website, including the blog and case studies 
  • Assist with the ongoing management of all forms of digital campaigns, including Google AdWords and SEO 
  • Ongoing management of various analytical tools, including Google analytics 
  • Work with our marketing automation tool, Marketo 

 

Desirable requirements 

  • Experience of delivering a variety of marketing campaigns across the marketing mix, both on and offline 
  • Desirable, but not essential, experience from working within the education or technology sectors, or within a fast growing business 
  • A sound knowledge of Digital (including use of various social media channels, analytic tools, Google AdWords and website management) 
  • Experience of working with international marketing campaigns 
  • Excellent written English and copywriting skills 
  • Ability to be highly organised, flexible and proactive with an outstanding attention to detail 
  • An enthusiastic self-starter, able to ‘hold their own’ within a small, but dynamic, team 

 

Benefits                  

  • Competitive salary 
  • 3% pension contributions 
  • 25 days holiday 
  • £1000 training budget per year 
  • Discounted gym 
  • Childcare vouchers 
  • Season ticket loan 
  • Cycle to work scheme  

 

Apply                         

Please just give us a few details online, or if you have any questions feel free to get in touch for an informal chat. If you're interested, or you know anyone who might be, we'd love to hear from you. 

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